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Potter 2017: Google and Facebook: New tools to enhance storytelling, reach and engage local audiences

Potter 2017: Google and Facebook: New tools to enhance storytelling, reach and engage local audiences

YOU’RE INVITED

What: Both Google and Facebook have created tools to help journalists, including those in the smallest news organizations, do better work, improve workflow issues and track results. These tools will be the focus of this year's Walter B. Potter Sr. Conferences, where attendees will learn how community news organizations can grow their audience with Google and Facebook. There will be hands-on social media training Saturday afternoon. Participants can leave with a new Facebook, Twitter, Instagram or Snapchat account for their organization.

From Google, learn how to use:

  • Search for journalists.
  • Public Data Explorer.
  • Scholar for journalists.
  • Google Map for journalists.
  • Street View 360 for journalists.
  • Live streaming for journalists.

From Facebook, learn:

  • How News Feed works.
  • Best practices for Facebook Live.
  • How to get access to Facebook’s partner portal.
  • Where to find online resources to train others in your newsroom.
  • The pros and cons of pages and profiles.
  • More about what the Facebook Journalism Project is doing for local newsrooms.

Who: Community journalists from weeklies and small dailies.

Where: Reynolds Journalism Institute at the Missouri School of Journalism in Columbia

When: April 6-8, Register by March 31

Why: Listen to what past participants had to say about why they like this conference:  https://www.youtube.com/watch?v=MGi66fetu5c

How much: The event is free but registration is required. View the schedule and register here: https://www.rjionline.org/potter2017

Hotels: http://www.visitcolumbiamo.com/section/stay/ 

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Press Releases

 

 

FOR IMMEDIATE RELEASE: March 24, 2025

Contact Information:
Ride Illinois
Dave Simmons, executive director
(630) 216-9282
dave@rideillinois.org
 


 Illinois Bike & Walk Summit coming to Springfield
 

Creating Connected Livable Thriving communities:
Illinois Bike & Walk Summit Fosters Learning and Lobbying Among Advocates and Practitioners


Ride Illinois and its partner organizations are pleased to announce the 2025 Illinois Bike & Walk Summit. Three hundred advocates, professionals, and public officials will gather in Springfield (May 7-8, 2025) for an important conference to help shape the future of biking and walking across the state. The conference will take place over two days in Springfield.

Day One - May 7
       ● A welcome from Springfield Mayor Misty Buscher
       ● Breakout sessions with topics including:
               ○ Completing the Great American Rail Trail
               ○ Developing Low-Stress Bike Networks
               ○ Bike/walk legislation at the state and federal level: 2025 and beyond
       ● Keynote Speaker: Tom Flood
               ○ A bold and visionary advocate who uses striking design and messaging to challenge car-centric culture, and a champion spokesman of safer streets for all.
               ○ Flood's Presentation Topic: Reframing Road Safety. This presentation will highlight his work and its importance in challenging the narrative around active transportation and road safety.

             
Day Two - May 8
       ● Lobby Day
       ● Workshops focused on:
               ○ Advocacy training
               ○ Trail development
               ○ Best practices for the planning, design, and incorporation of complete streets into transportation projects.
               ○ CM and PDH credits available.

Dave Simmons, executive director of Ride Illinois, emphasized the new format of lobbying and advocacy: “It’s important that elected officials hear from their constituents. Lobby Day is an opportunity for Illinois residents to voice their concerns related to biking and walking in their community.” The legislative goals of Lobby Day include advocating for bills that will increase safety for pedestrians and bicyclists. Springfield Mayor Misty Buscher shared, “I am honored to greet attendees to the 2025 Illinois Bike & Walk Summit. I look forward to the summit and also look forward to making Springfield a more bike/walk friendly community.”  

With a strong foundation built on the educational and empowering sessions of day one, the day of lobbying will bring a buzz to Springfield with the hope of creating safer, more accessible active transportation options for all ages and backgrounds. The end goal being that active transportation becomes a viable and welcoming choice for everyone.

Conference Details
       ● Illinois Bike & Walk Summit to convene in Springfield, May 7-8 with a focus on creating connected, livable, thriving communities.
       ● Highlights of the event include:
               ○ Keynote speaker Tom Flood
               ○ Inaugural lobby day
               ○ Breakout sessions
               ○ Workshops
               ○ Networking opportunities
       ● The 2025 Illinois Bike & Walk Summit will take place at the Wyndham Springfield City Center, conveniently located in the heart of Illinois’ state capital.
       ● Registration for the conference starts at the affordable price of $20!
       ● For more information and to register for this event, visit IllinoisBikeWalkSummit.org.

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SPRINGFIELD, ILLINOIS 62704

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